Here’s Why Small Businesses Need a Logo Do you have a logo that you can be proud of? Unfortunately, many small business owners either do not have a logo or have a poor logo that gives a negative or ambiguous brand promise. If you are a small business owner who falls in the above category, …
Branding has become a big factor when it comes to business growth. Having a strong brand strategy is one of the most important things that should be utilised in your strategy, especially if you are a small business. Your brand is what your target market sees, how your customers experience and think about you. By …
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Are you a small business owner wondering if your business needs your own website? You are here because you are looking for an answer, so do your potential customers. Your business website is the first place your target audience will gather information from. They want to understand and get to know your business. By having …
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Social media marketing is a powerful strategy if you are trying to grow your business. Whether you are a business owner or learning to be a marketer, social networking will benefit everyone in today’s situation. Social media presence ease your potential customers to find your business online. Research shows that social media penetration in Australia is currently at 71%. That means small businesses can reach more people through social …
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